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History of Sneakers

16 Articles

Stories of the sneakers, designers, and movements that shaped sneaker culture. For the bigger picture, start with our guide to sneaker history and culture; below, choose the model or person you want to explore.

Sneakers and their stories

  • Air Jordan 1: the Michael Jordan partnership, the 1985 launch, and the distinction between the NBA incident and the Banned campaign.
  • Air Force 1: its basketball roots, the Baltimore connection that helped keep it going, and its place in street culture.
  • Nike Dunk: from college basketball to skateboarding and the development of Nike SB.
  • Air Max 1: the design that made visible Air cushioning its centerpiece.
  • Air Max 97: Christian Tresser’s design references and why the Silver Bullet nickname should not be confused with the shoe’s inspiration.

Brands, designers, and collaborations

History, rarity, and price answer different questions. Documented sneaker sale records concern specific transactions; the sneakerhead dictionary helps distinguish OG, retro, condition, and other terms. None of these attributes guarantees future appreciation.